Client – SPAAL | Dynamic
The company needed to understand some of the bottlenecks its customers faced between locating parts in the catalog, contacting the representative, and replenishing their inventory.
Quantitative research was carried out and I was able to identify some pain points and opportunities.
Quantitative research was carried out and I was able to identify some pain points and opportunities.
After the briefing, I analyzed the current portal.
Research plan
Research results
Persona
User Journey
Information Architecture
Wireframe - Desktop Version
Wireframe - Mobile version
